This is where you set up your PPC options for advertisers. You will need to go through each of these options one by one. Consult the documentation for assistance with Zones and GeoCoding and bidding options.
One item to note, the last two options on the page are emails that must be selected. Just as you did in the "Preferences è Accounts" section make a note of these two and come back later, after you have written your emails.
Let's click on Preferences again, and this time click on "Affiliate Settings".